L'OFFICIEL HOMMES USA

100 L’

or almost a century, month after month, this magazine has served the fashion industry, telling the stories of the designers and the people who changed the way we look and think. sometimes provided an escape from and other times acted as a mirror to the reality of the times—while constantly documenting the evolution of the female and the male identity. , which began publishing in 1972, was one of the first publications in the world to focus on the masculine image, and perfectly illustrates the shifts in male identity after the feminist revolution and the onset of the age of consumption. Paging through the five decades of this publication—from the machismo and patriarchism of its beginnings to the hedonism and gender fluidity of more recent years—is a reminder of how much has changed, and how much still has to change. The pandemic, the recent movements exposing and questioning gender and racial norms, and the changing of the guard at the head of the United States have all signaled the end of an era, and possibly the end of the alpha male’s reign. Designers are not new to creating clothes for a gentler and kinder type of man, but this spring they showed the desire for change with a passion and commitment never before seen. Men’s fashion took a turn toward innocence and freedom, leaving behind—either by choice or by necessity—armor and uniforms, structured tailoring, and dark, solid colors, as you can see in our playful fashion portfolios such as “Last Stop” and “Artistic License.” Deeply thoughtful profiles of artists and actors, film directors and musicians (such as “Driver’s Seat” and “Prophetic Visions”) offer a wide variety of views of what masculinity can be today—each one true to himself and free from stereotypes. Welcome a gentler man.

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