THE FASHION SHOW
Unless you’ve been holed up somewhere very, very remote, you’ll have noticed that the world is changing. Our ever-increasing awareness of environmental issues has put pressure on every industry to take steps towards sustainability and limit their pollution. This has seen multiple industries go digital, leveraging cuttingedge technology to improve the way things are done. The fashion industry is certainly no exception and right now a plethora of talented individuals are working hard to replace traditional methods with 3D tools and software.
As the capabilities of fashion design software improve and new manufacturing options begin to emerge, 3D World is suiting up and taking at our of the fashion industry’s innovations, from digitally sculpting footwear and apparel to 3D printing dresses.
“I THINK HUMAN AND DIGITAL MODELS ARE GOING TO WORK TOGETHER”
Cameron-James Wilson, CEO of The Diigitals
DIGITAL SUPERMODELS
Among the 3D artists revolutionising fashion is Cameron-James Wilson, CEO of The Diigitals, the world’s first all-digital modelling agency. “Multiple industries have gone through 3D revolutions and I think fashion is late to the game,” he tells 3D World. While the historically limited fabric simulation capabilities of software and a lack of skills have certainly slowed fashion’s embrace of 3D, Wilson is making great strides to change that.
The journey began when Wilson was eight years into his career as a fashion photographer. “I didn’t feel creatively fulfilled in photography,” Wilson admits, “I felt like I was pushing a button and spending hours on Photoshop. It wasn’t creatively fun or challenging. If I wanted to take a picture
