Thrive Magazine

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HELLO CUP saviour for landfills

The founders of Kiwi-made menstrual cup brand The Hello Cup have worked out they have saved 200 million single-use sanitary items from landfills and waterways.

“Each Hello Cup is the equivalent of over 2000 tampons or pads,” says co-founder Robyn McLean. “Single-use period products generate an astounding amount of waste and that’s something we need to address, especially when our customers tell us that reusables are far more comfortable and convenient.”

The Hello Cup was founded in

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