Yo u Call That a Watch?
Nov 03, 2020
4 minutes
BY BEN OLIVER
Illustration by CELYN
I want to love modern watches. I really do. I promise I’m not one of those middle-aged grumblers who think that anything created after about 1968 is automatically garbage. I like my art, architecture and car design so modern it makes me uncomfortable at first, but I don’t want anything so edgy on my wrist. The watches I covet are all vintage, and the new releases I’d consider buying are mostly retro reissues. Given how classic-watch values have risen and watch brands are pillaging their back catalogs for inspiration, it seems I’m not alone.
I feel sorry for modern watch designers. For me, watch design
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