Full bloom
Oct 15, 2020
2 minutes
PHOTOGRAPHY: ANDY PRICE
WRITER: TF CHAN
Yayoi Kusama has partnered with Veuve Clicquot to reinterpret its premium cuvée, La Grande Dame, in one of the most ambitious collaborations between an artist and a champagne house.
Billed as an ode to ‘vital energy, love and celebration of life’, the partnership comprises a floral sculpture titled (limited to 100 pieces), and a similarly themed bottle and case, intended for a broader audience. The collaboration is available in France, Japan, the US, and the UK, where its launch will be marked with a takeover of Selfridges Corner Shop in November.
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