It’s a Long Story

So here’s the pitch: a woman arrives in Paris from South America. A lawyer and model, she is striking and glamorous. She meets a dashing Morocco-born Frenchman making a name for himself as an art director in fashion and advertising. He is drawn to her taste and elegance; she is impressed by his creativity and, a decidedly un-French trait, his “enthusiasm”. Starting out as friends, they become husband and wife, and eventually launch a publishing company that turns the tables on the world of coffee-table books.

The story of Assouline is, if you’ll forgive the pun, one for the books. It