UNOPENED OPPORTUNITIES
When Fleer released its 1986-87 basketball cards, cases of the product were dirt cheap.
Veteran card dealer and Baseball Card Exchange (BBCE) owner Steve Hart remembers cases selling for $80 to $120 back in the 1980s.
“Even at that price, nobody really wanted it,” Hart told Sports Collectors Digest. “When that case got to a few thousand, people sold them. When the case got to $10,000, a few more got sold. When the case got to $100,000, the few that were left got sold. When something that nobody wanted went from $100 to $2,000 to $10,000 to $100,000, people took the profit on them.”
Let’s say a case sold for $100 back in the day, that equates to 23 cents per pack. Think about that.
