DRENCHED!
IT’S HARD to pinpoint when our food culture tipped—or you could say dipped—into the slippery realm of stimulated eating, but we might as well start in 2017, which should be forever known as the Year That Hidden Valley Ranch Debuted a Mini Keg. The offering became so popular that the company claims it had to buy out all available sources of five-liter mini kegs in the world. And they still sold out.
Around the same time, BuzzFeed released a video with the obviously rhetorical title “Obsessed with Ranch Dressing? This St. Louis Restaurant Is for You.” The clip highlighted a place called Twisted Ranch that, yes, offered many twists on ranch as a side sauce. That video went viral, causing pandemonium for the mid-western restaurateurs.
Fast-forward a few
