Travel + Leisure India & South Asia

May I Help You... Virtually?

THESE DAYS, IF YOU LOG in to Instagram or Facebook between 5 pm and 7 pm, you come across a bunch of live sessions on an array of subjects. These real-time video sessions range from counselling chats to tutorials offered by bloggers and cooking demonstrations. Hospitality players haven’t been left behind, aggressively publishing innovative content on social media. The majority of these online experiences are in the form of Instagram and Facebook live sessions, but there are also webinars, Zoom calls, YouTube videos, and what-not available for free consumption to India’s cyber citizens. While hotels, airlines, and other businesses wait

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