E-waste watch
Jul 09, 2020
3 minutes
PHOTOGRAPHY: SUN LEE
WRITER: NICK COMPTON
ollebak was launched in 2016 by high-adventuring twin brothers Nick and Steve Tidball (see W*205). Former TBWA creatives, and committed ultramarathoners, the Tidballs test, trial and develop clothing for extreme conditions, and credit the Special Forces, space exploration, neuroscience, conceptual art, philosophy and material technology as key influences on product development. A commitment to creating more sustainable gear has also been there from the start. During design and production,
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