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  • HELLO! Fashion Monthly

    Inspiring WEDDING TRENDS

    May 05, 2020 3 minutes
    Words BECKY DONALDSON

    PREVAILING BRIDES

    This year Matches Fashion launched a curation of contemporary bridal dressing that they have categorised into six customer sections: the Romantic, the Fashion Pioneer, the Curator, the Free Spirit, the Purist and the Warrior. “We wanted to create a dedicated area where our clients can find unique pieces for their wedding and special events that can be worn again for many years to come,” says fashion buying director, Natalie Kingham. Among those stocked in the boudoir-esque space within the Mayfair store (and online) are Christopher Kane, Vivienne

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