INTO the BLUE
When Reed Krakoff was a boy, he wandered through the fourth floor of the iconic Tiffany & Co. store on New York’s Fifth Avenue, mesmerised by the dazzling beauty surrounding him. Carefully cultivated table settings by leading designers with gleaming cutlery, plates polished to mirror-like perfection and the occasional bauble enchanted the aspiring aesthete.
Decades later as the US luxury brand’s chief artistic officer, Krakoff sits at the head of the company table and is casting his
