AP meets Tamron
Apr 14, 2020
3 minutes
WITH an aggressive marketing strategy, a commitment to high-quality yet affordable lenses and savvy targeting of Sony users, Tamron is a company punching above its weight. Tamron's R&D and manufacturing budgets maybe be dwarfed by the likes of the big camera makers, but that doesn't stop it hard charging for market share, despite stiff competition. There's a lot of interest in its latest lens, the 70-180mm F/2.8 Di III VXD for Sony E-mount,
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