Hip to be SQUARE
This is a watch plucked straight from one of Jay Gatsby’s parties
When you think about it, there are plenty of logical reasons for a watch to be round. The mechanics inside a movement operate in circles, from the unwinding mainspring that drives the watch to the wheels and gears that translate that energy into regular, controlled motion. It’s easiest to read the time on a circular dial, with every point equidistant from the centre, and
