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  • Da Man

    AN ATTEMPT AT SUSTAINABILITY

    Mar 30, 2020 4 minutes

    Once upon a time in the 1980s, Madonna wore a black T-shirt that said “Italians Do It Better.” The question is, do they? London Fashion Week, for instance, is known for its niche and unusual offerings from fashion’s up and coming designers; but Milan is the place that sets a precedence for the entire circuit. Boasting runway presentations from the likes of Fendi, Emporio Armani and Ermenegildo Zegna, Milan Fashion Week has Italian craftsmanship and expert tailoring wrapped in luxury fabrics for the world to see. So, the answer to the previous question is yes, Italians do do it better.

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