In Tune with the Times
HUBLOT IS PERHAPS THE biggest enfant terrible of the watchmaking world, renowned for both its bold, visually arresting watches as well as its slew of famous ambassadors, particularly in the sporting arena. Both of these are guided by the brand’s Art of Fusion philosophy, which dictates a union between tradition and cutting-edge developments. In the words of CEO Ricardo Guadalupe, “we are not breaking with the past. On the contrary, we are paying homage to it by connecting it to the future”.
Hublot’s latest move certainly cleaves to its art of fusion. The Swiss watchmaker has named homegrown DJ and producer Myrne, whose real name is Manfred Lim, as its first-ever Singaporean friend of the brand. He has
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