Beauty insider

44 SHADES OF FOUNDATION

nspired by ZOEVA Founder Zoe Boikou’s vision that every woman should feel comfortable, beautiful and confident, Zoeva Authentik Skin Natural Luminous Foundation is designed to allow you to build your perfect natural-looking coverage whenever and wherever you feel you need it. Enriched with the nourishing power of Rose Hip Oil, the foundation glides on to deliver a medium, buildable coverage with a silky smooth, and all-day-long finish. Available in 44 inclusive shades with a variety of warm, cool or neutral undertones, the radiant foundation has an innovative lightweight formula designed to maintain the skin’s natural protective barrier while evening out complexion and allowing your skin’s natural luminosity to shine through.Whether your foundation shade is Brave, Generous, Magical or Spirited, your authentic self always shines through. Launching on 9 September 2019 on , in-store at Sephora.