A PHYGITAL STRATEGY
Jan 23, 2020
2 minutes
By Uday Kotak
ILLUSTRATION BY TANMOY CHAKRABORTY
MD and CEO, Kotak Mahindra Bank
a great interplay between digital and physical in the banking industry. And what is working is ‘phygital’, which is physical plus digital. For instance, we are increasing our workforce by 10 per cent this year. This is the net addition to our workforce.
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