ECHOES of the FUTURE
Jan 11, 2020
3 minutes
By LIAM MAHER GLOBAL CREATIVE
DIRECTOR, ECCO
SUSTAINABILITY. THE FLAVOUR-OF-THE-MONTH HAS BEEN THE FLAVOUR OF-THE-MILLENNIUM
It’s a message that has been set to auto-repeat for the last few years. Long percolating themes like global warming and polluted oceans hit mainstream consciousness at the very least with the release of by Al Gore over a decade ago and the introduction of soda-bottle fleece by Patagonia and Regrind from Nike over a quarter-century ago. Research on what
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