IT’S RAINING MEN

ast March, Hermès threw an extravagant homage to men where it set a high standard on how a luxe brand can combine the experiences of high fashion, heritage, quality craftsmanship and entertainment – all in a single continuous presentation. The dedicated event was held along London’s Thames River front, at the heart of the fashionable neighborhood of Nine Elms Lane, inside a temporary space that could have housed an airliner, built specifically for the night. Outside, guests were greeted by giant neon typography of the evening’s theme, “Step into the Frame,” on the façade. Intriguing is an