Morning glory
Fish of the Day, fronted by Clarke Gayford, fiancée of Prime Minister Jacinda Ardern, is currently filming its fourth series. It screens in more than 80 countries, including New Zealand, with season three now screening on Air New Zealand. It premiered on National Geographic’s People channel in August.
The premise for Fish of the Day is simple: fish for and catch a specimen of the show’s target species and then eat it, expertly cooked by a local chef, capturing the whole journey on video.
Clarke is a passionate sportfisher and environmental advocate. With Fish of the Day’s producer-director, film maker Mike Bhana, Gayford partners with Jeanneau, using the French manufacturer’s vessels to film in exotic locations around the world.
Using Clarke and to reveal a new, larger and more fishing-oriented Merry Fisher model to the world makes good sense. For Jeanneau’s international market, Stewart Island, perched on the edge of the great Southern Ocean, is about as remote and exotic as you can get.
