Texas Highways Magazine

Craft Cocoa

Bob Williamson flings open the hatchback of his Honda Fit, and the aroma of freshly roasted cocoa beans wafts around us.

“I just returned from Third Coast Coffee,” he says, hefting a burlap sack onto his shoulder. “I roasted these in their IR-2.5 Diedrich roaster. All the rest of the steps from bean to bar take place right here.”

He walks into SRSLY Chocolate’s retail store and factory in downtown Taylor, which Williamson and his business partner and wife, Robin Simoneaux-Williamson, opened in September 2018. The place has a retro-chic atmosphere with its whitewashed vintage brick walls and sleek modern fixtures.

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