WHAT’S #TRENDING FOR 2020
Feeling motivated to begin the year with the ritual of the annual declutter? You might be moved to do a spot of redecorating at the same time, having been inspired by the new season’s looks hitting the shops. But have you ever stopped to think where these interiors trends come from, before you go all-out for ‘modern-eclectic-Scandi-nature-with-a-twist’ in your living room?
‘Trends are usually a reflection of changing social and cultural moods,’ says Naomi Pollard, who directs trend consultancy in homes for Trend Bible, a global trend agency (). ‘We start by evaluating the socio-political, economic and cultural landscape, asking: How do we think people will be thinking and feeling a
