The Haartz Corporation
In the 130-plus years of automotive production, few industry suppliers have endured for more than a century. Of those survivors, one family owned American firm remains a leader in its field, supplying interior components and the vast majority of weatherproof soft roof materials used on new cars today. The Haartz Corporation is the most respected name in convertible top material, and as it advances into the 21st century, it actively supports the past through leadership that’s personally engaged in the old-car hobby. Whether you’re researching historical information about convertible tops and vinyl roof coverings or looking for an accurate reproduction material for your classic car’s application, Haartz is the go-to source.
It’s not a given that automotive executives are also enthusiasts, but in the case of this venerable Acton, Massachusetts, concern, that’s very much the case, and has been through three generations of leaders. We recently sat down with CEO Eric Haartz to learn how the now-multinational business bearing his family name got its start and
