WE ARE MARSHALL
Right now, somewhere in the world, a musician is firing up a Marshall. They might be a rock legend in a boutique Los Angeles studio, rolling up the gain on their vintage JCM800; a rising British hip-hop producer digging fresh digital tones from a CODE combo with their laptop or smartphone; or an about-to-blow female punk band relying on their Studio and Origin valve amps to get them through a tour. Genre, geography and generation: none of these things matter when it comes to the products embossed with that iconic white signature. We are all Marshall.
Relying on past glories is a dangerous game. With no stake in the modern music scene, most heritage firms trumpet their distant golden age, ancient products and long-gone endorsers. Marshall’s relationship with its own history is different. The back story of Jim Marshall’s amp-building operation lands with a thump, groaning with A-list stars
