MICRO-LOCATION: SEE WHERE WE’RE HEADED

Far beyond helping you get from A to B or find your keys, location technology is unlocking unimaginable possibilities for the future of travel, education, entertainment, and business. With the right strategy, the tech in our pockets will make the world smaller than ever before.

MICRO-LOCATION: WHERE WE’RE HEADED

Nowadays, it seems like every aspect of our lives has been digitized. When you want to take a shower, you can open an app to set the temperature and wait for it to be ready; when you want some lunch, you open UberEats and see what’s on the menu; when you want to meet up with friends, you open an iMessage and create a calendar date for when everyone’s free.

Though our devices are more connected than ever, one area that’s still lagging behind is location. Apple has made leaps and bounds in recent years with new AI technology like , turning on our favorite