A Day in the Life
It looks like an ordinary wall sign. Rusted and weather beaten, the words “Casbah Coffee Club” are clearly visible next to the Coca-Cola trademark. But it’s no ordinary sign for Roag Best, a man whose life story is permanently entwined with the story of The Beatles. “I rescued this sign off a skip and put it on my bedroom wall at the age of 12,” says the fast-talking director of the Magical Beatles Museum on Liverpool’s Mathew Street. “Today, it’s the exhibit I would risk my life to rescue from a fire because it’s the key to the early story of The Beatles and how my mother become known as the mother of the Merseybeat movement.”
Roag’s mother, Mona, founded the Casbah Coffee Club as the city’s first rock’n’roll café in a Liverpool suburb and The
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