The Atlantic

The New Payday Lender Looks a Lot Like the Old Payday Lender

Apps promising to “advance” a user’s wages say they aren’t payday lenders. So what are they?
Source: Matt Rourke / AP

Jonathan Raines needed money. An app promised to help.

He searched online for an alternative to traditional payday lenders and came across Earnin, which offered him $100 on the spot, to be deducted from his bank account on payday.

“There are no installments and no really high interest,” he told me, comparing the app favorably to a payday lender. “It’s better, in that sense.”

Earnin didn’t charge Raines a fee, but asked that he “tip” a few dollars on each loan, with no penalty if he chose not to. It seemed simple. But nine months later, what was originally a stopgap measure has become a crutch.

“You borrow $100, tip $9, and repeat,” Raines, a highway-maintenance worker in Missouri, told me. “Well, then you do that for a bit and they raise the limit, which you probably borrow, and now you are in a cycle of get paid and borrow, get

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