Part of the theatre
Oct 04, 2019
4 minutes
On first glance at Roasting Warehouse Specialty Coffee in the Melbourne suburb of Airport West, the words “large, industrial, and unassuming” come to mind. But as customers quickly learn when they walk through the doors, it’s all an optical illusion, with the 1500-square-metre purpose-built site a dedicated café, roastery, and retail paradise all in one.
“I’ve stood in the café and watched customers open the door and say ‘wow’. That’s exactly the reaction we want,” says Founder Joe Molinaro, alluding to the tall ceilings, space-themed floor, and huge brew bar running the length of the shop.
A painted mural of Zoya
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