Fujifilm GFX100
When Fujifilm decided to give full frame a miss and instead develop a medium-format mirrorless system, it offered a perfectly rational explanation. Its APS-C X system would meet the needs of most enthusiasts, especially given its comprehensive lens system. But for professionals requiring higher image quality, the larger 44x33mm sensor would provide a much more significant step up compared to full frame. However, while the firm's current 50MP GFX cameras are capable of producing truly stunning images, the problem is that high-resolution full-frame models aren't all that far behind, while offering faster and more polished operation.
With the GFX100, Fujifilm's answer has been to boost the resolution to a spectacular 102 million pixels. Its brand new, back-illuminated sensor also gains on-chip phase detection, promising much faster autofocus – arguably the biggest drawback of the firm's existing models. To further increase its all-round appeal, the camera boasts in-body image stabilisation (IBIS) and 4K video recording. However, the catch is that the GFX100 will set you back twice as much as the SLR-shaped GFX 50S, and almost triple the more compact, flat-bodied GFX 50R. But in context, that's still only a third of the price of its ultra-high-resolution rivals from the likes of Phase One and Hasselblad.
Of course, I doubt many of our readers are likely to buy a 102MP camera that costs £9,999 body-only. But for a one-off special occasion, it won't be out of the question to hire one. And if nothing else, it's a really interesting demonstration of what's possible at the cutting edge of camera technology.
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