SLAM - DUNKIN’CHEV

The first generation model was launched back in 1950, successfully introducing the idea of a two-door with hard-top styling to give the impression of a convertible. The same concept had been tried before without success, but it seemed Chevrolet had timed things just right on this occasion. Sharing certain metalwork with its contemporary Styleline and Fleetline models, the original Bel Air had more in common with its convertible Styleline sister, although it was that perfectly proportioned, low-slung coupe roofline with its unique three-piece rear window which really made the Bel Air stand out and would start the ball rolling for what would soon become an American icon.