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    FACEBOOK MERGING INSTAGRAM AND WHATSAPP

    Feb 01, 2019 5 minutes
    Image: Casey Chin

    With Facebook announcing plans to merge its Messenger, WhatsApp and Instagram messaging services, we take a closer look at the giant’s stronghold on the ways in which we communicate, and explore whether the new changes will bring us closer together, or give Facebook access to more data to sell advertising and increase its dominance in the market.

    ALL CHANGE AT FACEBOOK

    Whether you’re an avid Facebooker or you steer clear from the platform, the chances are that you use at least one of the tech giant’s products. Zuckerberg has his fingers in many pies, including WhatsApp, Messenger, and Instagram, and may just be the most powerful tech CEO in the world. Of course, companies like Alphabet, Amazon, and Apple have been able to secure higher returns and, albeit briefly, become trillion-dollar brands, but where to its platform per month, , and the celebrity-obsessed , growing more than 200 million users from September 2018 to December 2018 - demonstrating the power of the brand.

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