The Rake

INVEST

The Santos De Cartier

It’s deeply etched in the minds of the timepiece cognoscenti, but for those who came into the room late: at the dawn of the 20th century, the Brazilian celebrity pilot Alberto Santos-Dumont mentioned to his friend Louis Cartier that taking one hand off the controls of his plane, one of the earliest fixed-wing aircraft, in order to check his pocket-watch while flying was an infernal inconvenience. Cartier went off and designed what is widely accepted as being the first watch, from the moment pencil hit paper, specifically for the wrist.

This quadrilateral gem, in partnership with Le Coultre (who created the tiny hand-wound movements), went on sale at Cartier’s flagship boutique in Paris a few years later (1911, to be exact — about half a decade before the Tank was invented). The retail model was a more refined version, but still boasted that signature square case and dial, Roman numerals and screw-set

You’re reading a preview, subscribe to read more.

More from The Rake

The Rake1 min read
Subscribe To the Rake
Subscribe to The Rake and receive your regular consignment of artisanal luxury and elegant, classic men’s style. Visit www.TheRake.com ■
The Rake5 min read
The Feast Of Saint Raul
There’s a scene in the 1993 movie Addams Family Values — the antic sequel to the earlier smash hit showcasing the ghoulish clan who reside at 001 Cemetery Lane — in which Gomez, played by Raul Julia, twirls Anjelica Houston’s Morticia around in a tan
The Rake11 min read
The Rights Of Bill
As far as I can tell, Bill Nighy likes to keep things simple. I approve of this attitude — people who want to make the world more complicated than it needs to be give me anxiety, and I’d rather avoid being anxious, if that’s O.K. Simplicity got him t

Related Books & Audiobooks