AppleMagazine

DON’T TRUST THE TECH GIANTS? YOU LIKELY RELY ON THEM ANYWAY

If technology giants like Facebook, Google and Amazon face a common threat to their dominance, it probably lies in a single word: trust.

In some respects, these companies are riding high. They have woven themselves into the fabric of our daily lives, making their services indispensable for daily tasks like keeping in touch with family and friends, watching TV and buying cat food. Revenues are up and profits are soaring.

But they’ve also drawn the attention of regulators in Europe and the U.S. thanks to carelessness with consumer

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