Megatrends (Review and Analysis of Naisbitt's Book)

By BusinessNews Publishing

The must-read summary of John Naisbitt's book: "Megatrends: Ten New Directions Transforming Our Lives".

This complete summary of the ideas from John Naisbitt's book "Megatrends" shows that the world is in the middle of great transformation - from an industrial era to an information era. In his book, the author explains how this presents new sets of realities to businesses, which are exemplified by trends. Companies who adapt to these trends and changes have the potential to be immensely successful. This summary is a must-read for businesspeople who want to understand more about the changes that we are seeing and how companies can evolve and keep up.

Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge

To learn more, read "Megatrends" and find out more about the trends that are still emerging in the economy today.

• Language: English
• Publisher: Business Book Summaries
• Release date: Oct 14, 2014
• ISBN: 9782511018033

Book preview

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Book Presentation: Megatrends by John Nasbitt

Book Abstract

Important Note About This Ebook

Summary of Megatrends (John Nasbitt)

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Book Presentation

Megatrends by John Nasbitt

Book Abstract

Main Theme

The world is in the middle of great transformation – from an industrial era to an information. However, society’s perception as a whole has not yet made the mental adjustment to the new realities. This is understandable as the transformation is occurring so quickly, aided by modern communication technology.

Essentially, there are new sets of realities presenting themselves to businesses. These realities are exemplified by the trends. The business that can adapt to the new circumstances can be successful. Any business unable to adapt runs the risk of servicing a decreasing market, with falling returns.

We literally are watching the shaping of a new era, and can be part of the formative process.

Important Note About This Ebook

This is a summary and not a critique or a review of the book. It does not offer judgment or opinion on the content of the book. This summary may not be organized chapter-wise but is an overview of the main ideas, viewpoints and arguments from the book as a whole. This means that the organization of this summary is not a representation of the book.

Summary of Megatrends (John Nasbitt)

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Main Idea

The transformation from an industrial society to an information society has, in fact, already occurred. All that is now required is for society’s perceptions to catch up with the realities involved.

Supporting Ideas

Society has to learn new sets of