They break down why email is still the highest ROI marketing channel and how to make it work for you — from writing subject lines that feel personal to creating automations that nurture your audience while you sleep.We cover:Why email converts better than social media (and how to measure success)How to grow your email list without feeling salesyTips for writing authentic, high-converting newslettersSegmentation and automation 101: what to set up firstThe balance between beautiful design and genuine connectionCheck out Flodesk here: https://flodesk.comJoin Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festivalTo follow along with Create & Cultivate:https://www.instagram.com/createcultivatewww.createcultivate.comTo connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnsonTo connect with Marina Middleton: https://www.instagram.com/marinaamiddleton