All Consuming: Why We Eat The Way We Eat Now

Written by Ruby Tandoh

Narrated by Ruby Tandoh

'A fascinating, sometimes shocking, eye-opener that is also brilliantly funny' CLAUDIA RODEN
'Brilliant. I couldn't put it down' RUKMINI IYER
'Completely dazzling' JIMI FAMUREWA
'Endlessly inspirational' NIGEL SLATER

The iconic New Yorker and Vittles food writer asks: Why do we eat the way we eat now?

Being into food - following and making it, queuing for it and discussing it - is no longer a subculture. It's become mass culture.

The food landscape is more expansive and dizzying by the day. Recipes, once passed from hand to hand, now flood newspaper supplements and social media. Our tastes are engineered in food factories, hacked by supermarkets and influenced by Instagram reels.

Ruby Tandoh's startlingly original analysis traces this extraordinary transformation over the past seventy-five years, making sense of this electrifying new era by examining the social, economic, and technological
forces shaping the foods we hunger for today.

Exploring the evolution of the cookbook and light-speed growth of bubble tea, the advent of TikTok critics and absurdities of the perfect dinner party, Tandoh's laser-sharp investigation leaves her questioning: how much are our tastes, in fact, our own?

Discover All Consuming Bubble Tea | Critics | Recipes | Martha Stewart | Mob | Fast food | Hype queues | Nara Smith | Tiktok | Viennetta | Weekend supplements | Wife Guys | Cookbooks | Lobster | Influencers | Wellness elixirs
| Entertaining | Keith Lee | Wimpy with Ruby Tandoh this autumn.

• Language: English
• Publisher: Little, Brown Book Group
• Release date: Sep 4, 2025
• ISBN: 9781805226338

Ruby Tandoh

Ruby Tandoh is an author and journalist who writes for, among others, the Guardian, Elle and Vice. A finalist on the 2013 Great British Bake Off, she has published Eat Up, a book about the pleasure of eating, as well as two cookery books, Crumb and Flavour. She lives in Brixton.